Who is Ali Wafdi ?

About me

Hey! Welcome to my personal website! My name is Ali Wafdi, and I am an Industrial & Systems Engineer based in the Washington metropolitan area. I am a polyglot and hybrid consultant (functional and technical), a passionate engineer, a philomath and a keen researcher. I have worked on several Information Systems implementations in different industries where I have occupied various roles. During my academic career, I have modeled various logistics problems, designed and implemented solutions. I am interested in analyzing, designing, and developing solutions for complex systems. I had the chance to work at different organizations and collaborate on various projects in different fields (manufacturing, services, biotechnology, healthcare, higher education, transportation, retail, and banking). For my master’s degree, I designed and developed a Digital Twin prototype for COVID-19 vaccination centers using Internet of Things (IoT) and Simulation technologies. The results of my research can be leveraged and applied to other sectors. I like working on projects that have a positive impact on our society and I am not afraid of leaving my comfort zone! I love reading, writing, and public speaking. I am passionate about jogging, swimming, and biking. Whether you would like to collaborate with me or simply ask me a few questions, please feel free to reach out to me through my Contact page or on LinkedIn. Welcome again to my personal space, and have a great day/evening!

Main interests: Digital Twins, Internet of Things (IoT), Simulation, Process Reengineering, Customer Experience (CX), Information Systems, Software Engineering, Systems Engineering, Supply Chain and Logistics, Operations Research, Artificial Intelligence.

Which certifications do I hold ?

Certifications

Certified ScrumMaster (CSM)
Scrum Alliance
2022
Montréal, QC
Lean Six Sigma Green Belt
Canada Post
2015
Montréal, QC

What did I study ?

Education

Master of Applied Science in Business Informatics
Université du Québec à Montréal (UQAM)
2022
Montréal, QC
Bachelor of Engineering in Industrial and Systems Engineering (Operations & Logistics)
École de technologie supérieure (ETS)
2017
Montréal, QC
Diploma of College Studies in Computer Science
Cégep du Vieux-Montréal (CVM)
2012
Montréal, QC

What did I do ?

Experiences

Lead Business Systems Analyst - Supply Chain
American Type Culture Collection (ATCC)
Since Dec 2023
Manassas, VA

  • At ATCC, I lead business analysis for the supply chain stream, supporting the implementation of Microsoft D365 F&O and other enterprise solutions across both our commercial and GovCon groups. As a hybrid functional and technical expert, I collaborate with stakeholders, SMEs, and consulting partners to translate business needs into scalable system solutions and ensure smooth delivery through documentation, testing, and cross-functional alignment.

Senior Consultant
PwC Canada
Jan 2022 - Dec 2023
Montréal, QC

  • Analyzed and mapped business processes using BPMN and ANSI.
  • Planned, documented, and conducted workshops with stakeholders.
  • Wrote functional documentation, user stories, and acceptance criteria.
  • Worked closely with the technical lead to define work for the developers via acceptance criteria on the user stories.
  • Worked with the client and project team to formulate a release vision and high-level epics.
  • Constantly managed client expectations on release scope.
  • Presented and justified a product release to the project stakeholders.
  • Participated in project processes including Release Planning, Sprint Planning, Backlog Grooming, Daily Scrum, and Sprint Review.
  • Worked with stakeholders to understand their needs and manage expectations.
  • Defined and prioritized a backlog of work. Maintained a well-groomed product backlog.
  • Continuously evaluated and prioritized user stories based on business needs.
  • Led end-to-end testing efforts for multiple software projects, ensuring alignment with business requirements, functional specifications, and user expectations.
  • Developed and maintained detailed test plans, test scripts, and test scenarios, ensuring comprehensive test coverage and adherence to project timelines.
  • Assisted in the preparation of Requests for Proposals (RFPs), including conducting research, gathering information, and contributing to proposal content.
  • Conducted benchmarking identify industry trends and best practices.
  • Technologies & Tools: Miro, LucidChart, JIRA, Confluence, Salesforce.com (Financial Service Cloud, Service Cloud, Sales Cloud), SAP.

IT Business Analyst
VIA Rail Canada
Dec 2020 - Jan 2022
Montréal, QC

  • Designed business solutions and led the development.
  • Planned, prepared, documented, and conducted workshops with the Subject-matter experts.
  • Gathered and documented business requirements from stakeholders and translated them into clear and concise functional documentation.
  • Utilized BPMN (Business Process Model and Notation) to map business processes, identifying areas for improvement and optimization.
  • Was the customer's voice and provided perspective on the business value on a day-to-day basis.
  • Technologies & Tools: UML, BPMN, Azure DevOps, JIRA, Confluence, Salesforce.com (Service Cloud & Marketing Cloud), Sqills (S3 Passenger)

CXM Business Analyst
Cossette
Dec 2018 - Sep 2020
Montréal, QC

  • Analyzed, defined, and documented customers’ business requirements.
  • Implemented, customized, and optimized CXM/CRM solutions (Adobe Campaign and Dialog Insight).
  • Integrated email templates and managed campaigns using CXM/CRM solutions.
  • Designed functional and technical solutions to meet customers’ needs.
  • Collected, cleaned, prepared, and analyzed data, interpreted results, and designed solutions using Python.
  • Built dashboards and selected KPIs depending on customers’ objectives.
  • Planned, prepared, and conducted customers’ training.
  • Technologies & Tools: UML, BPMN, JIRA, Confluence, Salesforce.com (Marketing Cloud), Adobe Campaign, Dialog Insight, Google BigQuery, Google DataStudio, Google Analytics, Custom Python Solutions, SQL, HTML/CSS, Drupal, Wordpress, Figma, Sketch, Miro.
  • Accounts: SAQ, CCM Hockey, McKesson, Toyota, Tourisme Montréal, Allo Prof, Amnistie, Grupo Bimbo

Salesforce.com Consultant
Deloitte Canada
Jul 2017 - Dec 2018
Montréal, QC

  • Built and customized features and components according to the clients' specific needs.
  • Wrote, executed, and refined test scripts based on the functional analysis.
  • Designed innovative solutions and developed robust components using various technologies, including the Lightning Component Framework.
  • Developed responsive components that seamlessly functioned on both SFDC Classic and Lightning interfaces.
  • Created and maintained SFDC Objects, fields, workflows, and other essential elements.
  • Implemented and managed workflows and process builders to automate business processes.
  • Performed seamless data integration using Salesforce APIs, SOAP, and REST protocols.
  • Generated insightful reports and designed interactive dashboards to visualize key metrics and facilitate data-driven decision-making.
  • DevOps tools: Apache ANT, GIT, Bitbucket, JIRA, Confluence

How can I help you ?

Services

Smart Enterprise Systems & Custom Solutions
I help businesses streamline their operations by building and integrating enterprise systems that actually fit how they work. Whether it's ERP, CRM, WMS, or TMS, I design solutions that bring visibility, automation, and control across departments. And when off-the-shelf systems don’t quite cut it, I build custom tools tailored to your exact workflows, from lightweight dashboards to full-scale apps. The result is a connected, future-ready infrastructure that grows with your business and gets the job done.

Digital Twins That Deliver Real Insights
I design and build simulation-based digital twins that mirror your physical operations in real time. These virtual models connect your systems, assets, and data to help you visualize performance, simulate scenarios, and make smarter decisions before taking action on the ground. Whether you're managing equipment, facilities, or complex workflows, digital twins give you the clarity to predict outcomes, reduce downtime, and continuously optimize. I work with the tools and platforms that best fit your environment, no vendor lock-in, just results.

Operations & Supply Chain Optimization
I assist organizations in identifying and addressing inefficiencies within their operations and supply chains. With a background in supply chain management, industrial and systems engineering, and analytics, I delve into the intricacies of your processes, from inventory flow to order fulfillment. Whether you're dealing with temperature-sensitive products, complex logistics, or aiming to streamline operations, I apply a data-driven approach to achieve measurable improvements in speed, cost, and service quality.

Let's get in touch!

Contact me

Let’s connect! Whether you have a question or just want to say hi, feel free to reach out. I’ll be happy to respond. :)